Strategic management deals with the long-term goals of a business rather than the day-to-day operations. These plans often make projections that extend three to five years out. In addition to creating ...

Small businesses use strategic surveillance to observe events inside and outside the business that will likely affect its strategy. Businesses can do these observations in a variety of ways, such as ...

Ready to make some tough strategic decisions at your agency, but need some tips on where to start? Read on! In my work, I’ve noticed certain strategic decisions that occur in many agencies. Each ...

Take your investment strategy to the next level. Learn how a resilient portfolio can help limit your losses in a downturn, ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Khadija Khartit is a strategy, investment, ...

STAR is an acronym for a formula which can help you structure your responses. The letters stand for Situation, Task, Action, and Result. Most questions center on your past or current attitudes, and ...