This article is written by affiliate- and search marketeer Eduard Blacquière. A few days ago I noticed one of the most creative Google AdWords Ads I’ve ever seen: But…it’s not allowed! Just a couple ...

The rental business is known for being stuck in the old ways of marketing. Many companies are still going door to door, hitting the newspapers, and relying on the phone book to generate leads.

The asphalt business is known for being stuck in the old ways of marketing. Many companies are still going door to door, hitting the newspapers, and relying on the phone book to generate leads.

If you aren’t taking advantage of Google’s marketing tools, you’re not marketing correctly. There’s no denying that Google certainly has some of the best, most advanced marketing tools within the ...

Keeping tabs on how visitors use your company's website helps you to understand traffic and purchasing patterns, which can in turn help you optimize and monetize your content. Google's AdWords service ...

Both Facebook and Google AdWords offer a range of advanced audience targeting options to advertisers. One of the greatest strengths of Google AdWords lies in the ability to combine keyword targeting ...

Editor’s note: “The First 90 Days” is a series about how to make 2016 a year of breakout growth for your business. Let us know how you’re making the first 90 days count by joining the conversation on ...

Thinking about adding video to your PPC strategy? You’re not alone. In fact, spend on video advertising just for desktop is forecast to grow 21 percent by 2019. The good news is you can easily add ...

How do you to conduct a scientific ad copy A/B test for AdWords and make sure that your test results are statistically significant? As anyone who manages AdWords campaigns knows, any time you boost ...

Are the leads you're getting from Google in too short supply for your taste? That no longer has to be the case, because you now have the definitive guide to dominating Google AdWords for your local ...

Google announced notes were coming to the new AdWords interface in March at SMX West this year. The new feature has arrived. Here’s a look at how to get started using it. Notes are available at the ...